Read click and scroll heatmaps

In this video.

1. 0:00 Intro
2. 0:06 Click heatmap
3. 0:23 Phones are separate
4. 0:31 Scroll depth

The steps.

1. Open Heatmaps.
2. Pick a page. The list shows your busiest pages first.
3. Warmer colors mean more clicks. This is your real page, as visitors saw it.
4. The table lists every element they clicked, with rage clicks counted separately.
5. Phones get their own heatmap, because the layout is different.
6. Scroll depth shows how far down people got.
7. Anything below where most people stop, most people never see. Put what matters above it.